Brand Focus: Union

Union

season Twenty-two

Union have grown from a small core snowboarding brand to the global leader in snowboard binding production. They are constantly pushing technology forward, pioneering lightweight materials, designing products built to withstand freezing conditions, and refining every gram, every connection, and every detail. Now, they are more than just a binding company, they make perhaps the most advanced boot on the market - the Reset Pro.

Union Source FC Snowboard Bindings 2027 - The Snowboard Shop

Pushing the Boundaries...

Source FC - The Lightest Snowboard Binding Ever Developed

We were the only UK shop to stock the Union Source FC last season. We only managed to get hold of a couple of pairs and both of them pre-sold before they made it to the shop floor. We understand they will be in limited supply again for 2027.

This binding is like nothing else on the market. It's a totally new innovative design. There is no mounting disk, and a minimal height baseplate that provides the rider with an insanely close connection to their snowboard.

It is the lightest snowboard binding ever developed and has all the top-tier ingredients that you would expect from a binding costing £899, with a Forged Carbon baseplate, footbed, heelcup and highback, paired with magnesium buckles and titanium screws - Union have literally thrown all the tech at this binding!

We currently have a sample of this in our shop so if you'd like a closer look then please let us know.

Shop Union Source FC

Union Neo Snowboard Bindings 2027 - The Snowboard Shop

New models for 2027...

Union Neo - Unisex Binding

Sometimes brands seem to create new product without much purpose, this is not the case with the brand new Union Neo.

The Neo is a new generation of binding that pushes on from the super popular and possibly the comfiest binding on the market - the Union Ultra. Offering a more 'all-mountain' performance alternative to the Ultra, with next generation straps that provide a super supportive fit.

Where is differs from the Ultra is in the innovative base construction. Where the Ultra uses one material and stiffness/flex (although asymmetrically designed to offer more flex on the inside and more support on the outside of the foot), the Neo features a three-piece baseplate which allows freedom of movement without losing response, paired with a dual-density bushing to absorb impact.

There is a super responsive connection with the baseplate that the disk is connected to, but then a separate more flexible material on the shoulders of the base to produce a more freestyle flowing feel.

Every aspect of the new Union Neo has been well thought out and designed for the ultimate in snowboard performance.

SHOP UNION NEO

Union Astra Step On® Women's Snowboard Bindings 2027 - The Snowboard Shop

New Models for 2027...

Astra Step On® Women's Binding

Brand new for 2027, the Women's Union Astra Step On® brings together Burton’s proven Step On® Instant Connection™ System and Union’s renowned performance, durability, and ride feel.

Designed specifically for female riders, it offers the fastest and easiest way to get locked in and start riding without compromising response, comfort, or control.

Compatible with all Step On® boots on the market, this Astra is a great addition to the line and provides a much needed alternative to current the Step On® models on the market.

SHOP UNION ASTRA

The evolution continues...

UNION RESET PRO

The Reset Pro from Union Boot Division redefines design, fit, performance and durability. Designed in Italy and built for riders who demand the best, it's time to forget everything you thought you knew about snowboard boots. Experience unmatched 'out-of-the-box' comfort, a reduced profile for enhanced control and next-level durability. This is more than a boot, it’s a revolution in ride feel.

Engineered from scratch, Union’s Forma Pro Liner is the first thing you'll feel when you lace up and the last thing on your mind once you're riding. Crafted from 100% custom-made memory foam, it molds perfectly to your foot right out of the box no need to heat mold*, delivering the comfort, support and performance demanded by riders who put in 100+ days a season.

Introduced last season with limited supply, the Reset Pro is back for 2027 with a couple of key upgrades - a Vibram® Midsole to enhance shock absorption, and a Vibram® Outsole for added stability, comfort, durability and multi-surface grip.

SHOP UNION RESET PRO

the best of the rest...

All the normal suspects are still in the range, from the budget friendly Union Flite Pro, to the best selling 'all-mountain' Union Force (or Trilogy for the ladies).

Stand out models include, the Travis Rice 'big mountain' inspired Falcor, the powerful and responsive Union Atlas and the seriously comfortable freestyle Union Ultra.

As well as killing it in the binding market and producing some of the most sought after snowboard boots ever produced, Union also have a tight (but well constructed) luggage and apparel range.

The 14L Resort Pack was a big seller for us last season and is sure to be a winner again for 2027 (despite them dropping the key orange colour-way!?) and their Wheeled Snowboard Bag is super well made, and will stand out from the crowd when you are at the airport!

SHOP ALL UNION PRODUCTS

The Bottom Line

Union make some of the best bindings on market. Whether you are a new rider looking for an entry level pair of bindings that won't let you down or if you are seasoned pro who wants the ultimate in response, there is a model in the Union range that is perfect for you! If you're putting together a new setup or if you're just not sure which are the right bindings for you, then get in touch with us and we'll happily point you in the right direction.